Hamish ChadwickMay 22, 20194 minChoosing a Brand NameThe creative process for naming requires you to go off on as many creative tangents as possible in the first instance. After speaking...
Hamish ChadwickMay 3, 20191 minBrands Are Not Designed For GrowthEveryone is concerned with growth. How to grow market share, to grow sales or grow customer lists. You may argue it's semantics, but the...
Hamish ChadwickApr 9, 20191 minCustomer Service is Very Easy.However, for many businesses, customer service is difficult when internal politics are allowed to prevail, and the inner workings of the...
© Hamish ChadwickFeb 28, 20192 minConformity. It's Good For Business.The concept of being different and 'standing out from the crowd' always seems like a great idea during brand and marketing development....