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    Brands Are Not Designed For Growth
    Hamish Chadwick
    • May 2, 2019
    • 1 min

    Brands Are Not Designed For Growth

    Everyone is concerned with growth. How to grow market share, to grow sales or grow customer lists. You may argue it's semantics, but the...
    9 views0 comments
    Have You Thought About This?
    Hamish Chadwick
    • Apr 15, 2019
    • 1 min

    Have You Thought About This?

    What is brand strategy? Acting in a professional manner? Having the best visual brand in the industry? Curating your social media?...
    9 views1 comment
    Conformity. It's Good For Business.
    © Hamish Chadwick
    • Feb 27, 2019
    • 2 min

    Conformity. It's Good For Business.

    The concept of being different and 'standing out from the crowd' always seems like a great idea during brand and marketing development....
    10 views0 comments
    Prod & Provoke
    © Hamish Chadwick
    • Aug 20, 2018
    • 1 min

    Prod & Provoke

    We’re bombarded with marketing content every waking minute of the day, most of it unremarkable. Don’t contribute to the noise. Only...
    3 views0 comments
    Brand: A Definition That Will Set You Free
    © Hamish Chadwick
    • Jul 28, 2018
    • 3 min

    Brand: A Definition That Will Set You Free

    In almost twenty years of helping people and organisations with their brands, I have struggled to find a definition of a brand that I was...
    13 views0 comments
    Brands That Do Business.
    © Hamish Chadwick
    • Jul 23, 2018
    • 1 min

    Brands That Do Business.

    The two major components of a brand strategy are passive and proactive. Passive: Visual branding (logos, graphics, photo style etc),...
    18 views0 comments

    © 2022 Hamish Chadwick

     

    0419 729 011   |   hamish@hamishchadwick.com

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